Events | IMA Event

Digital & Audiovisual Capacity Building for Accessible Heritage - training programme (10 to 6 months duration)

30 June | 00:00 - 30 June | 23:59


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DigiTraining is a capacity building programme that will provide a large number of cultural heritage institutions with new digital skills and the management tools to deal and benefit from them. Pending on the programme, the commitment will be between 60 and 

The Programme is structured in 3 levels: your organisation can apply only for the General programme, or decide to go further through the Specific, and then Qualified programme.

  • The General Programme will provide 60 organisations with a combined training on digital and audiovisual technology, as well as on digital-related management. It will be specifically conceived for cultural heritage institutions, to improve the experience of their audience, to better confront management challenges including data management, and to increase the monetisation options for their organisations. The activities of the General Programme will take place on a weekly basis, starting earliest June 2021 and ending by the end of the summer of 2021. Activities will have a duration of 10 weeks, requiring an estimated dedication 6 hours per week.
  • The Specific Programme provides a further step: up to 6 organisations will be mentored through a specific training programme resulting in a strongly increased capacity in digital skills as well as in strategy and management tools to deal with them. The Specific Programme will take place in accordance with the beneficiary organisation in dates to be agreed between September 2021 and December 2022. They will consist of 80 hours distributed along 15 weeks training, focused on the participants needs (online platform, synchronous workshops) and individual meetings with participants to support the digital innovation process in each organisation. Each attendant will be expected to dedicate 6 hours weekly.
  • Finally, through the Qualified Programme a maximum of 3 selected organisations will benefit at no cost from the production of a virtual or augmented reality audiovisual project specifically adapted to their mission and narrative, together with the strategic and managerial advice to best integrate it in their activities. Its duration from kick-off to final deployment is expected to last from 4 to 6 months, starting in November 2021.

Is your organisation eligible to benefit from the DigiTraining Programme? 

The call is addressed to small or midsize museums, as well as other tangible or intangible heritage organisations with open facilities accessible to the public. Applicant organisations may have any specific mission or be dedicated to any content, as long as it can be considered as a “cultural content”, according to the article 4 of the 2005 UNESCO Convention on the Protection and Promotion of the Diversity of Cultural Expressions. Applicant organisations may be public or private, they must be based in one of the countries participating in the Creative Europe Programme, and must have been open and operational for at least five years at the time of the application.

Deadline to apply: 31 May 2021

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