Events | IMA Event

Bossing Digital — if you’re a small organisation

27 July | 10:00 - 11:30

AMA (Arts Marketing Association)

Event Address

Online via WebEx

Event Website

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Bossing Digital — if you’re a small organisation

This webinar will explore how small organisations can make digital work for them. 

As more of our audiences engage with us online, it’s important to understand how to use digital effectively. This can be difficult for small organisations, as they manage so many competing priorities.

This session will show small organisations where and how to focus their attention, to get the most from their digital output.

This session will:

  • Explore how digital marketing fits into your overall communications planning and campaigns
  • Help you define what you want to achieve and who you are trying to reach
  • Identify how digital channels and funnels work together
  • Offer case studies into what works and what doesn’t
  • This webinar is aimed at small organisations (10 employees or less).


Trainer: Ranjit Kaur Atwal | Communications Consultant

Ranjit is a Communications Consultant, Facilitator and Mentor with 10 years’ experience in senior marketing roles across the cultural and heritage sector. Her expertise in devising and delivering strategic multi-channel communications for events and festivals has seen her lead campaigns for the Roundhouse, the world’s largest River celebration at Thames Festival Trust and Nelly Ben Hayoun’s commission Tour De Moon. Ranjit was a Digital Skills Mentor on the Digital Skills Lab.  

Cost: Members: Free | Non-members: £55 + VAT